Lamborghini was founded in 1963 by a northern-Italian man named Ferruccio Lamborghini, who had previously served as a mechanic in the Italian Royal Air Force during the Second World War. His earliest business ventures found him building tractors with leftover materials from wartime armoury supplies for a business he named Lamborghini Trattori S.p.A. His success in the agricultural sector meant that his company became one of the largest suppliers of farming equipment in all of Italy. efore long Lamborghini was branching out into other areas, including gas heating and air-conditioning manufacture.
Lamborghini’s new found wealth led him to purchase many sport cars, but he only entered the business after making a complaint about one of the Ferraris he bought. In response to his concern He was informed that as a tractor manufacturer he was uneducated in sports car designs and therefore unable to make such a judgement. This insult caused him to act on a decision that he had been deliberated for some time, namely his resolution to move into the manufacturing of supercars.
Even before the Lamborghini Corporation was founded, Lamborghini had decided that the revered engineering firm, Società Autostar, would be responsible for producing V12 engine vehicles that would challenge the vehicles Ferrari were making with celebrated engineer Giotto Bizzarini being the mastermind of these new engine designs. Lamborghini wanted to focus his business just as much on domestic supercars as racing ones and was ultimately not happy with the finished designs Bizzarrini gave him, as he felt the engine’s revolutions were too high, giving them the exact kind of sports car power that he wanted to avoid. Bizzarrini refused to alter the designs which resulted in Lamborghini denying him the fee they agreed on.
The company’s first major vehicle was the 350GTV which Lamborghini built and designed himself. It was unveiled at the 1963 Turin Motor Show. However, as a result of the dispute with Bizzarrini, the production of the car was delayed, and when it was actually got displayed there was rather embarrassingly no engine underneath the hood, with bricks being used to create the illusion of the engine’s weight. The car initially received only minor interest from the press, but was quickly embraced by sports car enthusiasts.
As Lamborghini’s popularly escalated, the company moved to larger grounds, a facility in the Italian town of Sant’Agata Bolognese, close to the country’s thriving industrial area. The region was chosen as Lamborghini’s new home because the city’s communist party promised the company a 19% interest rate on all banked finances with zero tax on the profits if Lamborghini would allow all their factory employees to become union members.
Lamborghini decided to revise the 350GTV with help from automobile coachbuilder, Carrozzeria Touring of Milan, who restyled the vehicle’s bodywork. The finished supercar was unveiled at the Geneva Motor Show in 1964 to widespread acclaim, and by the end of that year Lamborghini was steadily selling the vehicle, albeit with some financial losses which occurred due to Lamborghini’s need to compete with the prices at Ferrari. By the time production of the 350GT ended in 1965, 120 of the cars had been purchased.